Inter Smart's Move to Enhance The Online Presence of BYD Oman
The Saud Bahwan Group stands as Oman’s premier business conglomerate, renowned for its dominance in the automotive sector with prestigious brands such as Toyota, Kia, and more. Its esteemed portfolio includes BYD, a globally acclaimed leader in electric vehicles, celebrated for its innovative technology and mission to “cool the earth by 1°C.”
Tasked by the Saud Bahwan Group, we at Inter Smart were entrusted with developing a website for BYD Oman, spotlighting their exceptional car models. The requirement was precise: an easy-to-use, unique, stunning website that stands out in the entire industry.
Custom Web Design
Web Development
Custom CMS Development
Responsive Web Design
GOALS
First, they needed the website of BYD Oman to be built in just 15 days. They wanted it fast, and we knew we had to deliver without cutting corners.
Second, they wanted it to shine as the best in Oman and set nothing less than a new benchmark as the top BYD dealer website worldwide.
Also, they needed to show all five products in an easy, visible way. They didn’t want users wasting time searching, so everything had to be clear and right in front of them.
CHALLENGES
The biggest challenge was finishing the project in just 15 days. Creating a site this big, with two languages and cool features, in such a short time was tough and left no room for slip-ups.
Another hurdle was showing all car variants effectively. Each model had different styles, interiors, and colors, and we had to make them simple to see and explore without confusing users.
OUR APPROACH
For BYD Oman, we designed a stunning homepage that showed all their car models right on the banner as a PNG representation, complete with specifications so users could see everything at a single glance. We also placed call-to-action buttons in all key spots to simplify browsing and boost lead generation by guiding people exactly where they needed to go.
To tackle variants of each model, we added a feature letting users click to see car interiors, and exteriors, and switch colors easily. We included a special section with service details, parts, and warranties for all cars – new and old – something no other BYD site offers. For user convenience, the site works in English and Arabic for everyone in Oman.
Moreover, we added their “Cool the Earth by 1°C” mission to the website to show they care about the planet.
To note especially, we even found out the definition of BYD’s car names and added matching designs to the respective pages, a one-of-a-kind move no one else even thought of. And yes, our team worked hard, day and night, staying on the same page to finish fast and make it perfect.
RESULT
We did it, and it was incredible! We launched a website in a very short span of time which not just met expectations but earned high praise from the Saud Bahwan Group and BYD’s headquarters in China. The website is, simple, easy to use, visually stunning, and shows off the cars perfectly with the homepage banner and clickable coordinates for colors and options. This site stands out as the best among the car dealers in Oman as well as BYD dealers worldwide.
CONCLUSION
Looking back, BYD Oman’s project was truly one to shine, and we did! In just 15 days, we pulled off what others might call impossible, delivering a project that made the team ‘WOW’. Of course, it wasn’t easy, but, teamwork paid off.
We outworked, proving again that Inter Smart has got no equal in this game. For BYD Oman, it was not just establishing an online presence, we rewrote what perfection looks like!
Our Project Coordinator summed it up perfectly: “More than work, it is the result of true collaboration.”
