Category: Web Development

A website is the digital face of your brand. So when it comes to developing or designing the site, there is no compromise. So whom are you seeking? A web developer or web designer? Are you confused about which one is better? Well, for that, you should know the difference and their roles separately. Development and design can be both creations, and it is specialized in these terms. It is different even when it sounds the same. So it is normal to be confused about it. Here is a detailed blog about Web Developers vs Web Designers: What’s the difference?

Who is a Web Developer?

The primary role of a website developer is to create and manage the structure and framework of a website. The developer specializes in the creation of applications concerning the programming aspect. Although many professionals are educated about design and development. Web developers are mainly contributing to the programming and maintenance of an application. And if you are in search of a website development company, we provide impeccable services that ensure quality designing of your brand.

Roles & responsibilities of a Web Developer

To put it simply, Developers are responsible for the efficient and reliable working conditions of a website. The tasks that are undertaken by the developers can vary according to the work situation. The general responsibilities of a web developer are several and include:

• Reviewing and writing codes for websites or applications in XML, HTML, or java.
• Designing navigation aspects and user interfaces.
• Combining content onto the site.
• Web application testing.
• Checking the performance of the site and troubleshooting issues.
• Maintaining efficient user experience.
• Working with developers and designers to bring up new innovations in developing an application.

We are a web development company in Dubai that provides an impeccable website that can enhance your brand visibility. So if you have any queries, feel free to contact us.

Which are the types of Web Developers?

Basically, there are three types of developers that maintain three different parts of a website. That includes front-end developers, back-end developers, and full-stack developers. Their detailed definition is mentioned below.

• Front-end Developers

They are the main leads in designing the visual representation of the website. The front-end or user interface page is where the visitors arrive and interact with. To enhance the website, they use integrated graphics, and design layout of each page with the use of Java and HTML.

• Backend Developers

They are in the role of developing a structure for the website by writing codes and verifying it. They also have to manage the availability of spaces that others use to manage the content of a website.

• Full-stack Developers

When comes to full-stack developers, they develop and work in both the front-end and back-end. They can build a whole website with their knowledge and creativity.

You might have got a clear idea about web development. Now let’s get into the web designer in detail.

Who is a Web Designer?

A web designer is an artist who creates the design of the layout and visual representation of an application. He should be able to come up with creative and innovative designs.

Roles & responsibilities of a Web Designer

Web designers are responsible for creating and designing the interface, navigation, and all aesthetic aspects of a website. They should possess various ranges of skills that can provide creative websites and services for clients. Good communication designing skills are complementary to the qualities of a web designer. Understanding the needs and expectations of the client is also another aspect to be noted. Duties of a web designer include:

• Developing creative designs for responsive and appealing landing pages.
• Combining CMS programs and content into the application.
• Advancing the website that enhances the speed.
• Website testing for better performance
• Collaborating with back-end developers to assure the proper summing of web and app logic.
• Making sure of the functionality and stability of the website on other devices like desktops, smartphones, tablets, etc.
• Working with the research and marketing team to include the elements and research findings of the market into the application.
• Giving out internal and external support on customer services through the launch and creation process of the website.

Which are the types of Web Designers

There are two types of designers, and most of them basically know both types of design.

• User Experience (UX) Designers

User experience design is a term used for creating products that bring meaningful and applicable user experience. It includes the design of getting the whole process of combining a product which includes elements like design, branding, usability, and functionality.

• User Interface (UI) Designers

User interface design is a term used for developing interfaces in computerized gadgets, mainly looking at the aspects like visuals and style. Their goal is to build interfaces that are relevant and easy to use for the users. It defines the user interface in graphical and other terms like voice, which is a controlled interface.

How to hire a Web Designer or a Web Developer?

To hire a web designer or developer, you should realize whom you want to hire according to your needs and budget. Nowadays, most designers can do both but if you want to have specialized customization on your website. You should know how to differentiate the two. If you are in need to build a website for your brand from scratch, it is suitable to opt for website developers. Whereas, if you have a partially built site that needs a makeover or need help with the user interface or user experience, go for website designers. Choosing an ample designer or developer can make your website ready to launch with all the criteria.

If you are searching for a website development company in Dubai that designs creatively with client requirements, you are at the right spot. We develop and design as well as market your sales skyrocket.

To sum it up, If you are thinking website developers and designers are kinds of the same, you are wrong. There is a big difference between both terms. This blog must have made you realize the difference. Now you know what to choose between developers and designers.

In the blink of an eye, technologies are rising in all sectors. Websites are getting higher demand passing each year. The growth of the digital world expands more and more opportunities for entrepreneurs and businesses. So make use of every opportunity the digital world offers for an expanded presence throughout the digital media. The website is a furnished door with many opportunities leading ways to different outcomes. A website should be well-planned for the applications and functions to work as planned. Before creating a website, you should have a clear plan for the goals of the design, and a budget that allows your proper functions. So you must be wondering where to find a creative website. We are a web development company in UAE, with an expert team that designs your dream creatively. Wondering How Much Should a Website Cost in 2022? Here is a blog to clear up all your questions.

How much does a website cost?

A website can cost variedly with different features. It doesn’t matter if you are an online or offline company, every firm needs a website irrespective of whether it is a small or large business. The cost of creating a website will always grow just like your sales after building up a website.

A brief price summary for different website features is mentioned below:

How much does a website for a business cost?      

Different types of businesses require varied websites. Not every business needs a lot of the pages that shopping sites have. Just like that, shopping sites don’t have to be detailed as the corporates. Every aspect creates a different type of outcome.

The table below indicates web designing cost and AMC for a different type of business in terms of pages it needs to be designed.

Whether you are designing a brand new website or redesigning the old one, it should have the latest technology that people wish to engage with design. How Much Should a Website Cost in 2022? You have got an idea from the above that mentions the prices of developing a website for different businesses. So save your money efficiently. There are website-building programs to let you design your own website, but it has their own advantages and limitations.

• Domain name

A domain name is the web address for your brand, it is how people find and recognize you on the world wide web. It should be simple, and unique that can be accessed easily. Having a domain name that is related to your services is a plus. On average it can cost $10- $20 per year.

• SSL Certificate

A secure sockets layer or Public key certificate is a digital certificate that verifies identity and data are encrypted. It makes an encoded link between the browser and the server. To secure online transactions, to protect the privacy and data of the clients from hacking or any sort of malfunction. It can range from $5- $1000 per year on average. It depends on the security requirements of the website.

• Website Hosting

Web hosting provides secure and stable storage spaces. The website needs hosting to turn the website online and access the files. The hosting plan reserves a space for your website on the server. On average it can start from $800- $5000 per month.

• UI

Web design includes all the designs in a website that are visualized in digital media. Rather than software development, it defines the user experience features in the development of the website.

We provide website development in Dubai with experts who create unique and creative web pages that accompany smooth with your brand signature. A  website can help users to spot everything under one roof. So make sure your website contains every detail your costumes are searching for. On average, designing a web on your own will cost you 4,000 INR to 50, 000 INR. Designing a shopping site can cost much higher based on pages. Select a creative team that suits your budget and qualities.

• Content management system

CMS is a program that assists users to create, manage, and alter the content on a website without the knowledge of technical aspects. It expands the customers’ online experience. Moreover, it allows users to individually create, edit, and produce content digitally. For instance, creating blog posts, content that can be altered, etc are included in the content management system. The prices of CMS can get varied according to the features and functionality. Small businesses may only need to pay $10 per month. The content management system includes two parts called management application which allows you to manage and add content then the delivering application that stores your content and shares it with your followers.

We are a professional Web designing company in Dubai that aims in creating designs that go along with the principles of your brand. By uniquely combining the design elements with client requirements. If you are thinking about a creative as well as cost-effective website designer, we are always in your assistance to raise your brand to heights. We aim to design a website that you are 100% happy with.

In conclusion, a website helps the user to seek the services the brand offers in a convenient way. Estimating the cost of designing a website is the hardest trial because different website developers rate the designs differ in aspects of their experience, premium quality, design aspects, the complexity of the design plan, and so on. So it is applicable to seek website developing companies individually to know their rates to compare.

Your website is the most significant digital asset in your business. But why are websites so important, and what do they serve? Your website is the first place customers go to learn about products or services and to learn about your company. Your other internet presences, such as your social media page, are also crucial. Your website serves as your online home base. It’s also your digital sales agent, promoting your services 24 hours a day, seven days a week. Because of these factors, your website is essential to your marketing efforts as well as to the overall success of your business.

When you think about your website, whether you have one yet or not, the first question to ask is, what is the job of your website?

What Is A Website?

The website or site is the primary location of online pages that are connected to and accessible by using a browser to visit the home page of the website. A network of interconnected websites that use the same domain name and are open to the public. An individual, a group, a company, or an organisation can develop and manage a website for a variety of uses.

A website should contain the following:

• A Domain Name

Users will enter your domain name as the website address to access your website.

• Website Development

Your website must be developed. Usually, you will want it to be created on a platform called a content management system, which will let you make quick changes to your website’s content anytime you want. Although it is a one-time expense, this stage is typically the most expensive.

• Website Hosting

Website hosting serves as the home of your website – it is the server space where your website’s data are stored. InterSmart UAE is a Web Designing Company in Dubai that provides a variety of options for small, growing, and extremely large websites. You won’t have to worry about switching hosts as your website expands.

• Maintenance, Updates, and Backups

You may choose to pay someone monthly or yearly to handle platform and update maintenance, frequent backups, and other small website maintenance. InterSmart, a Web Development Company in Dubai provides upgrades, daily backups, and 24/7 support to assist in fixing server issues.

Benefits Of Using A Website

Listed below are a few benefits of using a website.

• Your website creates a digital identity for you
• Boosts the trust you have in your customers
• Building credibility through a website
• Your brand identity is created through your website
• A good website is simple for users to access
• Helps you develop relationships with your clients
• You can enhance customer service
• Send out updates and announcements to your customers
• A place to display your work
• Customers can make simple purchases Or schedule appointments
• 24/7 available to your clients.
• Give discounts and recommendations
• Enhances sales
• A social media marketing anchor
• Having a website can help you with search engine results
• Google maps website integration will improve your ability to find customers
• Aids in recruitment
• Saves time

Why Every Business Needs A Website?

• A Website Enhances Your Professional Image

Customers think that having a website enhances your company’s credibility more than just having social media profiles. You can create a branded email address by having your website.

• A Website Boosts Your Visibility

Any reputable firm is required to have an online presence. Clients are likely to be doubtful of any company that does not have a phone number, a physical address, a website, or an email address. These are excellent tools for communicating essential company information with clients and answering all of their queries. Furthermore, having a high-quality, user-friendly website makes clients feel more at ease while using your services since they will think they can have the same great experience across your organisation.

• Google Can Assist You In Attracting New Visitors To Your Website

Even though you might be happy with the size of your company right now, every company has customer loss. You must draw in new customers to ensure continuing success, and one of the best ways to achieve this is to raise your profile on Google. Google monitors social media networks, and users can find social media postings via the search engine, but a website gives you access to a lot more tools and Search Engine Optimization(SEO) strategies.

• You Can Display Your Entire Goods And Services Through The Website

Using high-quality images on your website will let customers see what they can expect from working with you. To give them an impression of what it’s like to visit your actual area, you can also use the layout of your website and your featured images. If your brand and the “feel” of your place are closely connected, this method is extremely powerful.

• You Can Prominently Feature Your Website’s Best Customer Feedback And Testimonials

Displaying your best reviews and/or testimonials prominently on your website is a smart way to develop social proof. One method to do this may be through individualised client testimonials. Posting your best ratings on your website has the added benefit of creating a permanent record. This means that even if independent review websites fail in the future, you will still have access to your best reviews.

• You Can Also Include Google Maps Into Your Website To Make It Easier For Customers To Discover You

When using a website, maps may be directly included in your content. Some businesses’ home pages already have a map embedded. A map that is incorporated on the page will make it straightforward for people who don’t usually visit your area to discover your business.

Conclusion

A good website would almost surely assist any company, regardless of industry or scenario. The real question is what the organisation wants and requires from its website, as well as what goals it has for its online presence. The website should be structured to accomplish these goals, such as providing the greatest shopping experience, the easiest menu to browse and order from, or a straightforward rate comparison tool. Any demand should be able to be met by the website. If that is done, the necessity for the business to have a significant online presence is almost certainly inevitable.

If you wish to employ skilled developers then you are at the right place. We welcome you to our world to talk about your concept, be it anytime. Intersmart UAE is a top web designing company in Dubai where we can give you all the support you can get and need to launch your dreams.

Devoid of a web presence, it’s no longer possible to run a business. For everything from product research to location, consumers turn to the internet. A well-designed website expands the business cheaply, boosts brand recognition, and drives sales.

In a fast-growing internet world, establishing a strong foothold in the industry is central to securing the future. For developing an identity on the internet, a fully-fledged website is a prerequisite. Inter Smart Solution is a web development company in UAE that has become synonymous with top-quality web solutions in Dubai. They provide a professional opinion because of their sheer experience in the field of website design.

The following are the ways to design a successful business website:

Determine the Primary Purpose of the Website 

A space to provide general information about the company or a direct platform for e-commerce is generally meant by a business website. The most important thing the entrepreneur needs to do is to tell what their company does on the homepage in plain terms whether they create a simple website or a more complex e-commerce site. The customers shouldn’t be made to discover if the company can do what they need.

The website designer for the company should think about the specific user experience and the journey the user will go through as they navigate the site. Users should be able to achieve the fundamental goal of the website and the goals should be reinforced as they navigate throughout the site. The website designer won’t have as much work to do in setting it up if they don’t plan to accept payments through their website.

Decide the Domain Name 

One of the most important features of the website is the domain name. It is the URL that the entrepreneur promotes on social media and also shares with their current and potential clients. It should therefore be descriptive, easy to remember, and type in. The website designer should keep it short and should be clear of abbreviations, acronyms, and numbers to avoid confusion for the customers.

The website creator should decide on the top-level domain which is at the end of their domain names such as .com, .net, or .biz. They will need to confirm its availability and purchase it through a domain registrar once they have selected their domain name. They should also check copyrights to make sure they are not infringing on anyone else’s protected name.

Choose a Web Host 

Every website needs a server where all of its data is stocked for the public to access all the time. The website developer can choose from two different routes. The first is a shared web host where they will be sharing a server with other sites. If they opt for dedicated hosting, they will not have to compete with other sites that could drag down their speed as they get their private server. However, it costs significantly more when compared to the shared web host.

Build the Pages

A good web page needs to have multiple pages that are dedicated to different aspects of the business. It should include a detailed catalog of their products and services, and also a blog section for any of their company updates. The website designer should make sure that each page supports the site’s primary goal and has a clear purpose and includes a call to action.

A contact page is one of the most important sections of a website. It is also good to include an “about” page so that the clients can put real names and faces to their brands. It is also wise to create a logo to use on the website so that the clients can easily identify the company on the web.

Test and Publish the Website 

The website creator must make sure that their site works on all major browsers. To ensure images show up, links are correct, and the format looks smooth, they should click through each page and feature on every browser. This effort would save future complaints from visitors who can’t access certain features though it would take some time.

The website developer should make sure that the website displays properly on mobile devices. When it comes to search engine ranking, Google and other search engines prioritize the performance of the mobile versions of the website. So this step should not be overlooked.

Market the Website on Social Media 

To increase the reach of the audience and alert customers about what’s going on in the company, social media is the best way. It is better to post if the website is updated on social media but they should balance it with genuine, non-promotional engagement. The website should also include links to social media.

Invest in Search Engine Optimisation (SEO) 

It will deploy a strong SEO strategy across the site by submitting the website to major search engines that will help direct potential leads to the page. To boost the rankings in the search engine for the products or services the company is trying to market, defining title tags, meta descriptions, and Uniform Resource Identifiers (URI) are relevant.

To generate traffic early on, building relevant keywords into the content from the very first phases of the website and having a strong focus on SEO from the website launch will do great help. The important onsite SEO tactics such as choosing the right keywords, publishing fresh content, optimizing images, placing internal and external links, and maximizing the site speed can help improve the ability to move up the ranks.

Maintain the Site 

The website creator should update the website frequently with new products and offers, blog posts on current industry events, and company news to keep visitors coming back to the site because staying relevant is important. To ensure the software and all addons are up to date, they should check the website at least monthly. Even if the website host’s security is strong, it’s in danger of being hacked if the software is not up-to-date.

Unlike traditional marketing techniques, starting a website for the business is a low-cost investment that helps to establish credibility and reach a wider customer base. It should be quick to address technical issues and should be updated with fresh and current content.

Inter Smart has found its way to being the top-rated website design company in Dubai as they are backed by a strong team of extensively creative minds. They are always one step ahead of time by thinking out of the box and ensuring high standards. They generate highly interactive web solutions for an entire client base.

A website is the face of your brand. So it is vital to have a website that is cost-effective as well as professional. It is an essential part of one’s business brand that can turn out as an advantage or disadvantage based on the functionality and designs of a website. Every business needs growth in its audience which expands its potential customers unrelated to the company’s size. In this trending digital era, creating an online presence is not optional, for the success of the business one has to find a solution that can hinder their business sales through every option. A study shows that digitally grown small businesses earn four times more than the ones that haven’t gotten into digital promotions. It is not about using digital technologies, but having complete online strategies to enhance and grow business sales globally with the use of online communications like social media, websites, and marketing to reach potential customers. Let’s see How Much Does It Cost to Build a Website for a Small Business?

How is the budget calculated for designing a website?

The cost to design a website can be varied based on different aspects like design prospects, requirements, and launch date. How Much Does It Cost to Build a Website for a Small Business? There is no definite answer to that. On average $200 to $10000 is spent on building a website that has sufficient pages. The required size of the website and the complexity of features depend while calculating the budget for creating a website that contains subtle information. Only a few companies post their cost online and it can be difficult to find the service cost online. You can either ask for help from professional website development companies to get more about the practicality and your designs that can be designed creatively.

If you are searching for creative and professional web designers, our website development company can help you design a superlative website that signifies your brand efficiently.

Website elements that are included in the budgeting of a website are mentioned further:

SSL Certificate

The secure Sockets layer is a certificate that ensures the private data is encrypted. Many providers allow you to purchase and function your domain and the security of SSL through this. It protects the data of the visitors from any methods of data steal or hacking.

Website Hosting

Hosting is a process of sharing data in the online world just like you inaugurate a store to start working. To be assured of the website’s inauguration in the digital world. It is vital to have a hosting plan. For small businesses, only a few resources would be required and can be worked well with shared hosting. In Shared hosting, the company shares the server with other websites which makes it less expensive compared to website hosting. Shared hosting only needs a few resources, if you want to achieve more, you can always change to a better plan.

Domain name 

Finding a domain name is like a walk in the park, but if it is an on-demand name, it can be a bit expensive. The average cost of purchasing a domain name is around $15.

Design

The cost of this element can be varied for different websites. It can be simple or complex according to the user’s requirements. While approaching a company for designing your website, know their budget for high-end designs and simple designs.

We are a web development company in Dubai that can create designs uniquely and customize them according to clients’ requirements and specifications. Having a standard-designed website can get you growing customers. There is a great opportunity to be found by new clients.

Pages

Websites can have a varied number of pages that include content about their product and services that they wish to communicate with their audience. An online shopping site contains over 150 pages meanwhile a service-providing brand only needs less than 12 pages. It takes time and effort to design every page, even if they look alike. Websites that have more pages cost more according to the number of pages that are to be designed.

Websites with information desks can help customers clear their doubts regarding their shopping and the review tab can enhance customer service and improve production with more assistance and support.

Functionality

A website should have a purpose and the functions need to be specifically planned for better performance. If it is an online shopping site, there should be an option to checkout after buying the product. What if the functions are not properly working while you use the website? Of course, you will never use that again! So the functionality of the website is as important as the design of the website. The budget is also raised for more features updating on your website. Many customers prefer online payments which are convenient for their use. Most small businesses don’t require payment methods, which make it cost less if a few functions are added to the website. E-commerce has skyrocketed sales with the help of new functionality and features that can help them to shop in their comfort effortlessly with wide options that can be scrolled down to have a screen full of possibilities.

Thinking about hiring a professional team to build a creative face for your brand, we are a website development company in Dubai that makes the requirements of the client a high priority and designs a website that is not only advanced but also cost-effective. Hiring a website developer can get you hassle-free hands.

In conclusion, It is vital to have a website for every business, and it is also important to have a website that functions well and is up-to-date. But adding more features and designs can cost much higher for a website. Making a website with features that are essential for your brand and services is always added as an effective way of online branding. The website improves sales in any situation and the customers can reach you anytime.

Are you in search of the best e-commerce platform for your online store? Without any doubt, you might have come across the names WordPress and Shopify. Get out of your dilemma, because we are here to help! Read this article on WordPress vs Shopify: Which One to Choose for Your Online Store for a better idea of the two.

When comparing both options, Shopify is the all-around winner for sales-focused businesses that need full-featured, easy-to-use, and automated e-commerce. WordPress takes time to get used to, but it is the hands-down champion when it comes to versatility.

Let’s take a quick look at both e-commerce platforms, their advantages, and the disadvantages that we need to consider before choosing either of them.

Shopify: For Sales-Focused Businesses 

Shopify is known as a dedicated e-commerce platform which means that its primary focus is supporting your online sales. Every single thing about Shopify is built to help businesses run an e-commerce business efficiently.

Benefits of Shopify

Shopify helps small businesses and startups to quickly build, launch, and run an e-commerce business with very little effort. Every tool that you will need is built into the platform, which includes:

• Built-in payments with Shopify payments
• Product data, inventory, and collection management tools
• Quick-start online store designing wizard
• Integrations for print-on-demand suppliers and dropship vendors
• Social selling on Instagram and Facebook Shops
• Multi-Channel marketplace selling on eBay and Amazon
• Built-in marketing tools for email, Facebook ads, and abandoned cart recovery
• In-store and In-person sales using Shopify POS
• 24/7 customer service for you to troubleshoot issues or help you get set up

Drawbacks of Shopify

As your website technically lives on Shopify’s e-commerce platform, you will always be stuck with some things, like monthly and per-transaction fees, Shopify’s weak blogging features, and some of its other limitations.

• Limited features: Even though you can extend store capabilities through Shopify apps, these will add costs to your monthly totals.
• Monthly costs: Shopify websites cost $29, $79, and $299 per month based on your business needs. The 14-day trial helps you to test-drive and explore Shopify risk-free.
• Transaction fees: If you are not using Shopify Payments to process payments, then you will have to pay an added fee per sale of 0.5%, 1%, or 2% depending on your monthly plan.
• Blogging features: Shopify provides a blog with every store, but content creation, display options, and management are very limited compared to WordPress.

WordPress: For Businesses wanting Versatility

WordPress is a content management platform that can be turned into and used as any type of website. You can create any kind of website that you dream of. You can build a news and media website, educational portal, influencer blog, or an online storefront like Shopify’s e-commerce platform, and much more. Several sales capabilities can be added with the use of an e-commerce plugin.

Benefits of WordPress

WordPress’s hallmark is its adaptable nature. It allows you to build a content-based website made up of pages, videos, images, and blog posts on its own. You can also expand it with the help of plugins that add all kinds of functionalities to any WordPress website.

• Build an online store with a strong, full-featured, single-user, or multi-user blog.
• Add traffic-driving features like video channels and online forums to an online store
• Enable blog-based commerce to sell items directly from your blog posts.
• Turn any existing WordPress website or blog into an online store
• Combine physical product sales and affiliate income within one website
• Sell both digital items via download and physical items that ship
• Sell products through print-on-demand suppliers and dropship vendors
• Sell memberships or access to members-only content or educational portals
• Market events, take reservations, and sell tickets online or through downloads
• Offer guest posting or partner advertising for additional income
• Market local services, take bookings online, and acquire prepayments or deposits

As you might have noticed, some of Shopify’s features such as built-in payments, a quick-start website, social selling, in-person sales, and a marketplace did not add to this list. But that does not mean WordPress does not have such features, in fact, they are available. But unlike Shopify, they are not built into every e-commerce plugin. You have to choose one that delivers the sales features you are looking for and finding the perfect solution is no easy task.

Drawbacks of WordPress

The versatility of this platform also makes it a challenging platform to set up and maintain when compared to Shopify.

• Varying Costs: WordPress is free, and so are some of the top-rated e-commerce plugins. However, a good theme, monthly hosting, and other plugins can add costs to your website. You can launch a WordPress online store for just the cost of hosting, for just $6.95 per month with Bluehost. However, the sellers will eventually need plugins for extended capabilities.
• Many moving parts: WordPress has many moving parts when compared to Shopify which is an all-in-one system. You will have to select hosting for your WordPress website, then install an e-commerce plugin, choose an e-commerce WordPress theme, and then install additional plugins for marketing, SEO, and other functionalities.
• Little support: WordPress hosting services like GoDaddy, Bluehost, and WP Engine can help you with the initial WordPress setup and hosting. Store themes, e-commerce plugins, and other plugins are supported by various companies that make them. Most of the support is via email, online forums, or support tickets. Shopify provides far more hands-on help in this area.
• Security is in your hand: Unlike Shopify, which has its own secure servers, you have to make sure that your WordPress store is safe and secure via SSL (Secure Sockets Layer) encryption. This is handled by the hosting provider and is included in WordPress e-commerce hosting packages.
• Ongoing maintenance: Every element of your WordPress website will need regular updates, that includes WordPress itself, your e-commerce plugin, other plugins, and the website theme. Even though these are automated, updates and adding plugins can be a cause for occasional conflict.

With the help of this quick overview on WordPress vs Shopify, we can clearly see that Shopify is the clear winner of the two for its ease of use, while WordPress is the overall champion for versatility.

Get in touch with the best web development company in Dubai, Intersmart Solutions for out-of-the-box e-commerce solutions for your business. We have experienced professionals who can offer you 24/7 help and support. Our dealings are transparent, safe, and secure. Contact us today for our e-commerce development services.

The world is in our hands and information is at our fingertips. There are no doubts about that. The world of the internet is fantastic and it continues to transform our lives, be it the way we connect with people or share information.

People spend most of their time browsing the internet. This could be for using a service, reading a blog, buying a product, entertaining themselves, or for any other reason. Due to the amount of time people spend online, businesses too have moved online. Having a website for your business can lead to an increase in potential customers. Read on to know How Does a Website Help in Business Growth?

Importance of a Website for Your Business

Listed below are some of the reasons why a website is important for business growth:

• Brand Awareness

A website can help you build brand awareness. The website will help you showcase the products and services you offer. This helps generate awareness about your business. This also helps to establish your image as a brand by letting your website visitors know what your brand represents and how your business can help them.

• 24/7 Online Presence

One of the primary benefits of having a website is that it is accessible to anyone, anywhere at any time. Even during non-business hours, customers can access your website and get your services or the information they need, which is one of the key elements of having a website for your business. The website will be available 24/7 to ensure that customers can get the services and information from the comfort of their homes.

• 24/7 Customer Support

Providing customer support is always a tough job for any business. However, you can always provide customer support online, which is much easier and cost-efficient than hiring personnel to do the job. This is where having a website becomes handy. Customer support can be provided in different ways:

1. Chatbots: Chatbots on websites do the job of addressing frequent customer queries and concerns through template answers. They can also provide customers with important pieces of information like information about products or services, or information on signing-up procedures.
2. FAQs: FAQs are the most commonly used medium for customer support. All the frequently asked questions by customers are answered on the website. This helps save time and resources while at the same time providing them with clear and precise answers to their queries.

• Information Exchange

Over half of your customers would expect any brand or business to have an online presence where they can access your services anytime they want. At its core, a website is nothing but a medium to communicate with your potential customers and provide them with information and resources. There are many ways in which websites help to exchange information:

1. Newsletters can help customers to know about any upcoming news and events.
2. Advertisements can help customers to know about the latest updates and offers.
3. Contact forms provide customers the opportunity to interact with your business.

• Establish Credibility and Trust

In the olden days, customers expected businesses to have their contact information and address mentioned in their brochures. In the same way, people expect businesses to have a website of their own. This helps the business in establishing credibility and build trust. If the website is superlative in its navigation and features, customers are more inclined to trust the brand. Therefore, a website becomes crucial to establish trust among potential customers.

• Professional Web Design

Website visitors have no reason to stay on your website unless they are tempted to stay. People can get bored so easily, and they will need something unique to catch their eye and capture their interest. Therefore, it is crucial that the website you build for your website is done with an immaculate design so that customers are tempted to stay and explore. This will encourage more visitors, and potential customers to buy from your business.

• Increase Sales

With the help of a website, anyone around the globe can access your products and services. Hence, by breaking the geographical barriers your business sales will increase exponentially.

• Revenue

There is no limit to the amount of revenue that can be generated by your website. All you need to do is optimize your site via SEO and make sure that your customers find you when they need to. Besides that, you could also use the digital space to display ads. This is another technique to increase your revenue.

• Marketing

Your business might be doing well offline, and now you want to expand it online. If you have a business website, you can make it appear when people search for your business. The two types of marketing methods that make it possible are: SEO (Search Engine Optimization and SEM (Search Engine Marketing). You can also display ads, and use social media and other techniques for marketing.

• Generate More Leads

When someone searches about your business online, they will be able to find your website in the results. When they click on your website, they will be informed about how your business can help them. This is the best way of generating leads with a very high chance of a conversion. Your website becomes the best way for anyone to contact you, and possibly convert into a lead.

• Increase Organic Traffic

If you follow the best SEO (Search Engine Optimization) practices, your website will rank higher on the search engine page results (SERP) and help you to attract a whole new segment of the target audience. When your website ranks high, it is on the top of the results which makes people interested to check your website out. This significantly helps increase organic traffic on your website and thus helps you grow your customer base.

• Growth Opportunity

A website can act as a resume or a portfolio of your products and services. This can be very beneficial for businesses as the website can attract potential customers who can get acquainted with the services you have to offer. They can also get to know about your achievements so far.

Hence, with the points mentioned above, we can see how important a website can be for businesses. With the help of a cost-effective technique of building a website, you can break geographical barriers and grow your business by bringing your business to the fingertips of your potential customers!

What are you waiting for? Move your business to the online platform with a web designing company in Dubai and reap these benefits now!

Enhance your digital presence with Intersmart Solution Pvt. Ltd., the best web development company in Dubai, UAE. Contact us to know more.

Changing web design trends may influence how designers shape a website. These trends may swiftly zoom in or fade out, affecting your SEO rankings. So it’s crucial to keep up with current trends to avoid creating a design that suddenly goes out of style. Web design trends do not emerge out of thin air. They appear in response to the specific demands of online users at the moment. These requirements might range from making online browsing more helpful, pleasant, or comfortable to tweaking the social media handles for better visibility. Web designing companies in Dubai like Intersmart IT Solutions ensure that the latest trends are always followed.

When was the last time you revised your website design? Contact us for a detailed analysis.

Why Web Design Plays an essential role in User Experience

Increased user interaction

Both user interface and user experience contribute to the incorporation of graphic components in the website, allowing website users to move across the web page. If visitors do not find the website fascinating and engaging, they will most likely quit it and go to one of the competitors.

Brand Development

Customers are more likely to be happy and satisfied if a website design prioritizes UI & UX. Customers will also trust organizations and brands that prioritize the customer experience as per the current trend.

Also, read about other ways to improve awareness through digital platforms. 

Attractive UI/UX design supports SEO 

SEO rating is among the most crucial factors that contribute to a website’s success. UX design and SEO are inextricably linked and are critical in enabling the website to rank better in Google search results.

UX design boosts conversions on your website

There are several websites that provide comparable services and products. Customers choose websites that have a simple yet appealing user-friendly design. According to one research, a well-designed user experience may increase conversion rates by up to 400%.

Page loading speed

Google released the Page Experience upgrade, which prioritized page loading speed. Page speed is indeed a web design characteristic that will continue to emerge on lists of top web design trends. It is essential for

• Creating new page designs
• Launching site updates
• Building a brand-new site design

Read more about increasing your Google page speed score.

Accessibility

Making your website accessible isn’t only about reaching more traffic, it’s also about giving everyone who sees your site the opportunity to utilize it. Accessibility also considers differently-abled people to be able to see, comprehend, navigate, and engage with websites and technologies the same way as everyone else.

Mobile-friendly design

Mobile browsing is overtaking desktop browsing in popularity. Professionally designed websites make sure that your website is mobile-friendly. Any website that doesn’t consider this factor gets penalized in SEO rankings by the Google algorithm.

Does your website lack the wow factor? Call the experts to change that.

Web Design Trends for

Now that we learned why website design matters so much, let us take a look at some of the latest trending web designs.

• Illustrations 

Several businesses have begun to include illustrations on their website pages recently. This not only gives your site a trendy style but also makes each page distinct. Visitors will recall your site since it has a unique look as opposed to the overused stock photos. When using an illustration, you may utilize your brand colors and make them as detailed as possible to achieve the desired effect.

• Animations 

Animations, like GIFs in your content, are an upcoming web design trends. Not only are more websites using GIF animations in their content, but they are also using animations on their main page, in CTAs, and elsewhere. Incorporating animations into your website is a terrific way to bring it to life. However, don’t overdo it; only use animations on crucial sites, such as your main page.

• Strong, bold typography 

To do typography, there is no incorrect way. To guarantee that your audience can read your material, you must choose a legible font. Serifs and large, strong typefaces are deemed omnipresent and also look wonderful. Consider how the fonts will behave (things end up looking different on a mobile device) and how to optimize the effect for visitors when experimenting with this website design trend. Many experimental fonts feature aspects like animations or flex options in addition to being created with flare. From outlines to color fonts to changing shapes and fills, bold adventurous-type alternatives are dominating website designs.

• Micro-interactions 

A micro-interaction occurs when someone performs a little action on your website and receives a precise response. To cite an example, a micro-interaction occurs when someone logs in to Facebook and sees a red number next to their notifications. It’s something fascinating and interesting for your viewers that, in this example, causes them to check on their alerts. These are minor details that improve the user experience on your website. Micro-interactions may be added to your website via scroll animations, chimes, and other means. It’s a terrific method to make your website more engaging and dynamic, and it’ll help your website’s design be distinguishable from others.

• Fun, Optimistic Designs

Creative shapes, colors, and even faces that are out of the ordinary may be a lot of fun. Designers are embracing the web design trend with bright, upbeat themes for anything from portfolio sites to e-commerce. The connecting thread across these designs is that they add a little additional joy to the world. Nothing shouts “optimism” like a happy face. The correct graphics is a simple approach to convey this feeling and capitalize on this website design trend. When designing pages, look for happy faces that connect with the virtual audience in the photographs and enhance the overall aesthetics.

• Three-Dimensional Design Elements 

It’s time to start thinking in 3D about practically everything. While several designers tackled comprehensive, three-dimensional designs for whole websites in 2020 and 2021, the rising trend is to mix parts of 3D with a flatter overall style. To generate depth and dimension, 3D elements like shadows, animations, or layer effects may be used. Three-dimensional features may give further knowledge for a design or boost visual intrigue, ranging from real-life online models to video or picture depictions with depth.

• Scrolling Text Elements

While text components should always be legible, they can also be dynamic. Scrolling text components, sometimes in huge fonts, with only a few words and in a specific spot, can highlight keywords and pique user attention. Text scrolling often glides slowly across the screen to the left in an uncluttered area. Outline fonts are a popular choice, and using short, frequent words or phrases is the key to retaining readability. Calls to action and other information should be isolated from scrolling content to allow website users to easily comprehend them.

What web design trends are you adopting?

Are you looking for inspiring designs for your website? Do you want to stand out from the millions of websites that spew generic websites with outdated styles? Then contact the best web design company in Dubai, Intersmart IT Solutions.

Intersmart IT Solutions is one of the leading web development companies in the UAE, with a unique approach to fulfilling client requirements while engaging trendy designs that look fresh. We have a plethora of alternative solutions to challenging ideas owing to our vast experience in the field of website development.

Reach out to Intersmart IT Solution in Dubai for your perfect website design.